loyalty
Discount Strategy
Plan promotions that boost rank without killing margins
The problem
Discounts drive sales velocity and boost BSR, but poorly planned promotions erode margin with little ranking benefit. You need to model the tradeoff between short-term margin loss and long-term ranking gain.
How it solves it
Discount Strategy helps you plan coupons, Lightning Deals, and Subscribe & Save offers. It models the expected sales lift, BSR impact, and margin effect so you launch promotions that actually improve your position.
Features
- check_circleCoupon and Lightning Deal impact modeling
- check_circleBSR lift estimation based on sales velocity boost
- check_circleMargin impact calculator for each promotion type
- check_circlePromotional calendar with peak shopping dates
- check_circlePost-promotion recovery timeline projection
groupBuilt for Sellers planning Amazon promotions and deals